Kathryn Parsons – Co-founder and Co-CEO of Decoded


What motivates you?

Creativity in all its forms. Entrepreneurship and code are my creative outlets. Taking an idea, making it real and seeing the positive impact it can have on people. Empowering people with knowledge and confidence every day is an amazing experience.

What has been the biggest learning curve in your career?

It started with a simple mission, could you teach anyone code in a day? Plus a £27 marketing budget 😉 every day has been a learning curve. Launching hacker in a day, launching in New York, campaigning for code on the curriculum. May the learning never end!

What matters more, ambition or talent?

Talent. Every time.

What advice would you give to your 30 year old self?

It will get better. Far better. Beyond your wildest dreams better.

Who do you admire?

My mother. My entrepreneurial inspiration, loving, kind, crazy, my best friend.

In what place are you happiest?

Big sur. Hampstead heath. La. Marlow. Lots of happy places! Bed trumps all.

What’s your biggest extravagance?

Blow drys. Uber. Champagne. Usually in that order.

Do you believe in quotas?

No. But as a woman I’d think twice about joining a company with poor female representation at the top. It says they simply don’t think there’s a woman good enough for the role. That means they think you’re not good enough. Don’t give them your precious minds or days. Vote with your employment.

Describe yourself in 3 words?

Dreamer. Doer. Doodler.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s